A bit about Natalie:

She’s a well-rounded and skilled designer with a passion for improving the lives of everyday humans, making order out of chaos, and crafting elegant experiences.

She’s an introvert who always has a packed schedule (contradictory, I know) who also loves being in nature, eating soup, and making music.

LegalZoom

Omada Health

She has experience designing in many different environments including large tech companies, startups, non-profits, & universities.

Studio

Intuit

Work timeline

Designing casually for the last 2 decades
Designing professionally for 7+ years

  • Staff Product Designer
    March 2025 - Present
    Currently improving the experience of forming an LLC with LegalZoom.

    Senior Product Designer:
    April 2023 - March 2025
    Was a part of the incubation team for a new product for LegalZoom, LZ Books, a bookkeeping tool for small business owners. She was the lead designer for accounting features and owned the visual design execution for the team.

  • Senior Product Designer
    Was responsible for improving the startup’s creative offerings, such as a new mobile app and a redesign of the web product to cohesively tie together creative experiences beyond the company’s traditional 30-day classes.

  • Senior Product Designer
    Was the lead designer for QuickBooks Online's web navigation, where she redesigned the left menu, improved its information architecture, and introduced the ability for customers to customize it to their unique needs.

    Visual Designer
    Introduced tags to QuickBooks Online, designed experiments for onboarding & first-time-use flows, consulted on various core teams, and improved Automated Sales Tax features.

  • Visual Design Intern
    Created responsive templates, was a key contributor for a marketing website redesign, and updated the brand’s icon and illustration style.

  • Student Web Worker
    Updated web pages, created orientation assets, and designed illustrations for CMU’s Marketing and Communications Division.

    Teaching Assistant
    Assisted the professor, guided students, and gave feedback on projects for the following classes:

    • Fall 2017 Sophomore Communication Design Studio – Understanding Form and Context

    • Spring 2018 Sophomore Communication Design Studio – Designing Communications for Interactions

    • Spring 2018 Information Design

  • Visual Design Intern
    Sketched initial concepts, created wire frames, and produced mock-ups for the QuickBooks Project-Based Businesses Team.

  • Graphic Design Intern
    Updated corporate materials to fit brand guidelines, created data visualizations, and created assets for a social media campaign.

Education

Carnegie Mellon University

Bachelor of Design, Class of 2018
Major: Communication Design
Minor: Human Computer Interaction
Deans List 2015-2017

Her skills

product design • interaction design • visual design ✽ information architecture • research methods • design systems • systems thinking • prototyping ✽ stakeholder management • design mentorship • project planning ✽ branding • visual identity • graphic design • illustration • motion • photography

Interested in connecting?